AGIIS Entity Rules Task Force (ERTF) Overview

When AGIIS was created from three previously distinct databases, the Allied Directory, the North American Purchaser Directory and the Product Directory, a primary consideration was to avoid the disruption of business function during and after the transition. Based on that decision, and enhancements implemented since, we now have a mix of legacy database rules and what was created over time, so the current set of entity rules are complex, occasionally inconsistent and may not reflect the needs of our subscribers today.

The Entity Rules Task Force was established to address these issues. Led by Brent Kemp (AgGateway) and Marilyn Hunter (AgGateway), the Task Force's objective was to review the current rules applying to entities and propose revised rules to present to the Directory Oversight Committee.  The proposed entity rules were to support the needs for entity identification in eBusiness for all councils. The group worked with the AGIIS Duplicates Task Force since that group worked on entity rules impacting duplicates in AGIIS.

The group presented their recommendationsto the DOC in late 2011 and received approval of all of the proposals. AgGateway staff members are currently working with CSC and the Directory Oversight Committee on the implementation plan. If you have any questions about the work of this task force, please contact Wendy Smith at

Co Leads
Brent Kemp AgGateway
Marilyn Hunter AgGateway

Ag Retail Council Liaison

Allied Provider Council Liaison
Matt Bell XS, Inc.
Crop Nutrition Council Liaison
Brent Kemp AgGateway

Crop Protection Council Liaison
Kay Campe Rosens, Inc.
Feed Council Liaison
Brent Kemp AgGateway

Precision Ag Council Liaison

Seed Council Liaison
Charles Clark Helena Chemical Co.

Other Members
Teresa Belton AGDATA, LP
Lorie Gasso CSC
John Reichle Bayer Cropscience, LP
Dave Rye Syngenta
Patrick Sanders SST Software
Wendy Smith AgGateway
Kelly Uland Dow AgroSciences

Sub-standard Data
Completed, Presentation Available

ADTF Overall Process
Completed, Presentation Available  

Unique License Key
Completed, Presentation Available 

Third Name Processing
Completed, Presentation Available 

AGIIS De-duplication
Completed, Presentation Available 

Subscriber Synchronization
Completed, Presentation Available

Member Services

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